EDII Mark Milestone Celebration Of ‘Hand Made In India’.

Hyderabad, Telangana, 23rd of June 2026 : HSBC India, together with Entrepreneurship Development Institute of India (EDII), Ahmedabad celebrated the ‘Hand Made in India’ programme to recognize Gujarat’s handloom legacy and strengthen livelihoods for weavers and artisans across key clusters in the state. The programme has so far engaged 1,500 weavers and craftsmen across two handloom clusters—Surendranagar and Bhuj—to improve the handloom value chain and build self-reliance.

The celebrations were graced by celebrity chef Mr. Ranveer Brar; Mr. Sandeep Batra, Head of International Wealth and Premier Banking, HSBC India and Dr. Sunil Shukla, Director General, Entrepreneurship Development Institute of India, Ahmedabad, along with senior leaders from HSBC India and Entrepreneurship Development Institute of India. The celebrations also witnessed the launch of HSBC India’s new branch in Surat, Gujarat, strengthening the bank’s presence in one of India’s emerging wealth and industrial centres.

The occasion marked a key milestone for Gujarat’s handloom sector, reinforcing the bank’s commitment to supporting local communities and enterprise-led growth in the state.

At its core, ‘Hand Made in India’ addressesthe real barriers faced by weavers and artisans: limited product diversification, restricted market access, low technology adoption, and minimal presence on e-commerce and social media platforms. The programme builds entrepreneurial competencies to overcome each of these, equipping artisans to grow viable, scalable enterprises without losing the essence of their craft.

Mr. Aloka Majumdar, Head of Sustainability, HSBC India, said, “India’s handloom sector is a living legacy and a powerful driver of rural livelihoods, women’s economic empowerment and sustainable production.   By building entrepreneurial skills, enabling market access, and supporting shifts to natural fibres and dyes, the partnership is helping Gujarat’s weavers and artisans grow resilient enterprises while keeping handloom traditions alive.”

Dr. Sunil Shukla, Director General, Entrepreneurship Development Institute of India, Ahmedabad, said, “This partnership brings together capability-building and market enablement for weavers and artisans. We’re equipping weavers and artisans with practical entrepreneurship capabilities—product development, digital tools, and market linkages—so they can diversify, reach new customers, and build enterprises that can scale and endure.”

The programme’s impact speaks for itself. To date, Hand Made in India programme in Gujarat has delivered strong progress across product innovation, sustainability, and market access. The programme has:

1. Developed 734 new designs in handloom weaving and block printing
2. Launched 13 new product lines
3. Supported the creation of 131 new enterprises
4. Helped 35 weavers transition to natural fibres
5. Enabled 222 weavers to adopt natural dyes.
6. Built market linkages through retail, exhibitions, and digital platforms to boost income and visibility

The Hand Made in India programme – EDII – HSBC India partnership has supported around 4500 weavers in 7 handloom clusters across 5 states of India.

About Entrepreneurship Development Institute of India

The Entrepreneurship Development Institute of India (EDII), Ahmedabad, an autonomous and not-for-profit institute, set up in 1983, is an acknowledged National Resource Institute for entrepreneurship education, research, training, institution building, MSME growth and startup promotion. The Institute has been set up with the support of premier financial institutions, viz; the IDBI Bank Ltd.; ICICI Ltd.; IFCI Ltd.; State Bank of India and with the backing of the Government of Gujarat. EDII is recognized as the Centre of Excellence by the Ministry of Skill Development and Entrepreneurship, Govt. of India. The Institute is closely associated with premier corporates in implementing their CSR initiatives across the country leading to strengthening of MSMEs, promotion of inclusive entrepreneurship and creation of sustainable livelihoods. Through its various interventions in a collaborative frame with corporates, EDII impacts lives of women, artisans, youths, disadvantaged and the underprivileged through skill & capacity building, leading to new enterprise creation across sectors including, agro and food processing; handicrafts and handloom, non-farm and agri-allied entrepreneurship; rural entrepreneurship; tourism and many more. Several beneficiaries supported under these CSR interventions have received prestigious national-level awards, reflecting the transformative impact of these initiatives. For more information, visit: www.ediindia.org

HSBC India and Sustainability

HSBC India’s strategy to support sustainable economic growth, focuses on Community Investment (CSR interventions), Sustainable Operations, Sustainable Finance and Sustainability Risk.

The strategy is delivered through a combination of programmes, collaboration, and partnerships. We believe it requires a concerted effort between business, governments and other stakeholders on policies and programmes to support transition to a more sustainable future.

HSBC India

HSBC India offers a full range of banking and financial services through 32 branches across 20 cities. The Bank is at the forefront in arranging deals for Indian companies investing overseas and foreign investments into the country. HSBC is one of India’s leading financial services groups, with over 47,000 employees in its banking, investment banking and capital markets, asset management, insurance, software development and global resourcing operations in the country. It is a leading custodian in India. 

HSBC Holdings plc

HSBC Holdings plc, the parent company of HSBC, is headquartered in London. HSBC serves customers worldwide from offices in 56 countries and territories. With assets of US$3,306bn at 31 March 2026, HSBC is one of the world’s largest banking and financial services organisations.

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