Mumbai, Maharashtra, 21st of January, 2026 : Taking instant photography to an entirely new level, Fujifilm India has launched the Instax Mini Evo Cinema, the latest and most premium addition to the Instax hybrid instant camera Evo series. Specially designed to introduce cinematic storytelling into instant photography, the camera blends classic analog aesthetics with modern digital technology. It allows users to capture both still images and videos, transforming everyday moments into lasting memories.
In India, the Instax Mini Evo Cinema will be available in a Premium Edition Combo Box, which includes the camera along with two packs of Instax Mini Glossy film. One of its standout features is the LCD monitor at the back, enabling users to preview their shots before selecting and printing their favorite images. A wide range of creative effects and filters further enhance the photography experience, making it more expressive and engaging.
Speaking at the launch, Mr. Koji Wada, Managing Director, Fujifilm India, said that the company’s commitment to innovation is guided by its mission of “bringing more smiles to the world.” The Instax Mini Evo Cinema reflects this philosophy by combining cinematic creativity with the emotional value of instant prints, offering customers a meaningful way to express themselves and preserve memories in the digital age.
Adding to this, Mr. Arun Babu, Associate Director – Instax™ and Optical Devices Business and Head of Electronic Imaging, Fujifilm India, described the camera as a perfect tool for the new generation of creators. According to him, features such as video-to-print functionality, the ‘Era Dial™’ effect, and a premium analog-inspired design not only make the camera easy and fun to use but also provide immense creative freedom.
Overall, the Instax Mini Evo Cinema is designed for those who want to do more than just click pictures—it is for storytellers who wish to live their memories like a film and preserve them forever.
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