Mumbai, Maharashtra, 30th of September, 2026 : Jio Finance Platform and Service Limited (JFPSL), which manages the JioFinance app, a diversified marketplace for financials services, including lending, insurance, investments and payments, has launched a new offering on the app called JioSilver that offers 99.9% pure, physical-backed digital silver, with investments starting at just ₹10.
With JioSilver, users can:
- Buy silver digitally with purchases ranging from ₹10 to ₹1 lakh per transaction.
- Transact at live market-linked rates and receive proceeds from the sale directly into their bank account.
- Set up recurring Silver SIPs with the flexibility to opt for weekly or monthly SIP frequency.
- Purchase physical silver coins directly, or convert accumulated holdings into certified silver coins.
- View live silver prices, holdings and transactions through a dedicated JioSilver dashboard on the JioFinance app.
All physical silver is tested for purity in facilities accredited by the National Accreditation Board for Testing and Calibration Laboratories (NABL). Every eligible purchase also earns JioPoints, which users can redeem inside the app for brand vouchers, shopping discounts, and partner offers.
JFPSL is a wholly owned subsidiary of Jio Financial Services Limited.
Commenting on the launch, Surbhe S Sharma, Chief Executive Officer, Jio Finance Platform and Service Limited, said, “Precious metals and commodities play a vital role in a well-diversified investment strategy, helping investors build resilient portfolios. While silver has traditionally been held physically, JioSilver transforms it into a transparent, safe, and hassle-free digital asset that is effortless to own and sell without the worries of storage. With this launch, we are giving JioFinance app users yet another accessible and convenient tool to invest and build wealth for the future.”
The launch of JioSilver complements JioFinance’s existing digital gold offering and further expands the investment solutions available through the app.

About Jio Finance Platform and Service Limited
Jio Finance Platform and Service Limited is a wholly-owned subsidiary of Jio Financial Services Limited, responsible for managing the JioFinance app, the unified digital storefront for all retail-focused products and services. It is a dedicated entity created to empower every Indian with seamless access to trusted, secure and simplified financial services.
About Jio Financial Services Limited:
Jio Financial Services Limited (JFSL) is a Core Investment Company (CIC) registered with the Reserve Bank of India. As a new-age institution, JFSL operates a full-stack financial services ecosystem through customer-facing subsidiaries, including Jio Credit Limited, Jio Insurance Broking Limited, Jio Payment Solutions Limited, Jio Leasing Services Limited, Jio Finance Platform and Service Limited, and Jio Payments Bank Limited.
Through a 50:50 joint venture with BlackRock, JFSL offers Mutual Funds and SIFs in India through Jio BlackRock Asset Management Private Limited; and wealth management through Jio BlackRock Investment Advisers Private Limited. The JV with BlackRock also proposes to offer broking services through Jio BlackRock Broking Private Limited.
JFSL has entered into 50:50 joint ventures with the Allianz Group, establishing Allianz Jio Reinsurance Limited for reinsurance services and Jio Allianz General Insurance Limited for general and health insurance in India. Additionally, they have signed a non-binding agreement to explore future opportunities in life insurance.
With a digital-first model, JFSL is committed to enhancing the financial well-being of Indian citizens by enabling them to borrow, transact, save, and invest seamlessly. Through the JioFinance app, customers can access a wide range of solutions including loans, savings accounts, investment products and solutions, UPI, bill payments, recharges, digital insurance, financial tracking and management tools, and more.

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